Frequently Asked Questions (FAQ)
Websites FAQs
Why do I need a website? What can it do for me?
There are many reasons for having a web site. However, they break down in to 2 basic areas, one is to encourage an increase in business, and the other is to reduce your administration costs.
In considering the increase in sales, what the Internet allows you to do is make your shop window available 24 hours a day every day of the year. It also opens up your market place, from being local, to covering the whole world. The only problem is, that unless you invest in a well designed site, and let your your potential customers know you are there, you are unlikely to achieve any returns on your investment.
However, done correctly, it can change your business forever.
With regards to reducing administration, we developed a site called www.signcal.co.uk which is run by one person, covering all elements of the business. Every thing is automated. From people down loading the estimating program and trying out; to ordering; to receiving payment; to issuing a receipt. This is possibly the ultimate of what you can achieve.
With a well constructed e-Business web site that links web sales to a back end accounts system, you should be looking at getting your investment back within 12 month by the reduction in staff/ administration.

